Library

Browse youneeq's media library. Here you can access videos, pdfs and testimonials.

Black Press Case Study

The results are in for the first phase of implemenation and boy are they impressive.

Youneeq Architecture Diagram

30,000 foot view of Youneeq's technical architecture.

Youneeqs advertising competitive advantage

Youneeq has tremendous competitive advantage over traditional DMP's.

Straight Line to Success

A straight line to success. How behaviours matter.

The Value of Behavioural Targeting

authored by Howard Beales
This study seeks to provide an initial understanding of the effect of behaviorally targeted advertising on advertising rates and revenues. A survey of twelve ad networks was conducted to obtain quarterly data on pricing (CPM data), conversion rates, and revenues across various types of ad segments (run of network advertising and behavioral advertising).