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Company Story

The Youneeq Management Team is made up of industry experts, successful entrepreneurs and veterans with a minimum of 15 years’ experience in each of their fields. Murray Galbraith, CEO, started one of the first internet digital media sites in 1995. Mark Walker, President, boasts more than 30 years publishing experience. The advisory board consists of internationally respected legal, accounting, and business advisors.

Murray and his team have consulted for and offered strategic Internet marketing advice to Fortune 50′s, 100′s, 500′s and small websites.

Youneeq is also part of Accelerate Tectoria which provides a structured venture development service designed to guide, coach and grow ambitious early-stage technology entrepreneurs. Delivered by VIATeC, the service is based on the BCIC Accelerator Network (BCAN) definition developed by the BC Innovation Council (BCIC). The service is designed to help Youneeq reach its maximum potential by supporting Youneeq with mentoring, facilities, advice and access to other vital resources.

Youneeq’s roots began in 1995 when Murray created one of the oldest digital media sites on the Internet, (check out the original site on the Wayback Machine Murray quickly grew Game-boyz into a global leader and took it public in 1999. After some tumultuous turmoil associated with the dot com industry, Murray was given the opportunity of ownership once again in 2003. His goal was to bring Game-boyz back as a market leader. However, by this time the Internet was saturated with video game review sites and he needed a strong differentiator to achieve this goal. Demographics showed that women made up 40% (and growing) of the video game market, but all the ads and content were geared toward 14 – 35 year old males. Essentially these sites were throwing 40% of their profits down the drain. Murray could see the big data problem looming on the horizon and realized that if he could target content and ads to the individual in real time, Game-boyz would be an industry leader. He assembled a team and began forging code based on this model, moving beyond Game-boyz and opening the door for a new business that would work for content sites all over the web – Youneeq . They haven’t looked back since.

The Team


Murray Galbraith, CEO

Murray founded one of the oldest digital media game review websites on the Internet in 1995 – He’s been actively involved in Internet marketing and the business of the Internet since Game-boyz inception. With over 18 years of Internet marketing experience, Murray has worked with and consulted for many high profile companies, including: Microsoft games, Nintendo, Sony, Disney Corporation, Acer, EA, Activision, Sierra, Vivendi, Encyclopedia Britannica and many others.

Murray understands the pains digital media websites can experience, as he’s been through similar circumstances. He’s been consulting and speaking about this for many years, including industry events such as CES.


Mark Walker, President

Mark Walker is a 30-year veteran of the media business. Most recently he was responsible for the operations, sales and marketing of Black Press Groups digital properties, including over 90 websites and a number of verticals. Prior to that assignment, Walker was responsible for Black Press’ newspaper operations in southern British Columbia.

In addition to digital and newspaper operations, Walker has provided business development and operations management services to a range of digital asset management, software development and open source enterprises.


Rob Wylie, CTO

Rob’s primary technical interest concerns the design, construction and deployment of competent software systems to support and/or automate technical decision-making. Rob has 20 years experience building, deploying and testing “intelligent” systems for equipment/process monitoring, diagnosis, scheduling and optimization in a range of sectors (pulp and paper, mining, aviation, energy, manufacturing).

In addition to this experience doing collaborative R&D with large industrial players, Rob’s work over the past decade as an Industry Technology Advisor (for NRC’s IRAP program) has given him insight into the specific market, finance and management challenges confronted by early stage technology SMEs.

Rob’s specialties include: R&D project and group management, physical systems simulation and modeling; model based knowledge representation and reasoning; rule based and case based reasoning techniques; system architectures for knowledge based high level control and decision support/automation.

John Walker CFO

John Walker, CFO

Mr. Walker is a Chartered Accountant with 40 years of business experience progressing from public accounting and consulting to a Controller-ship followed by Chief Financial Officer and Corporate Development roles. He has experience working in Canada, the UK, Australia and the United States for both large and small enterprises. He is a dual citizen of Canada and America. He is entrepreneurial and has also worked in companies with as many as 23,000 employees. His industry sector experience has included manufacturing, materials, education, publishing and the media industry.

Mr. Walker is currently consulting to several companies primarily in the areas of mergers , acquisitions, partnership formation, and financing’s. He is also active on several volunteer boards and committees relating to skiing and sailing and is Treasurer and a Director of a charity. He remains active in sports, particularly skiing and sailing.


Steve Graham, Senior Technical Advisor

Steve Graham is an accomplished technical architect with over 30 years of experience developing software for a range of platforms and technologies. With a strong technical background, including a degree in Electronic Engineering, Steve’s focus has been to provide solutions that solve user’s real needs. He provides high level strategic technical vision, analysis of requirements, and identification of key abstractions and definition of the overall architecture.

For Municipal Software, now part of MS Govern, Steve has spent over eighteen years guiding the evolution of their core CityView product through numerous technology generations and architectures. In 2002, CityView was the world-wide winner of the Microsoft Certified Partner Awards in the Packaged Application category. Steve has also been an architectural consultant to AbeBooks and inHance.


Mike Lally, Chief Architect

With a diverse technology career under his belt Michael offers a unique multi-faceted voice to any project. He has worked as a consultant for some of the largest companies in the industry such as IBM and EDS, and also assisted small to mid-size companies as their needs expand.

Michael comes from an engineering background, switching to Information Technology early on in his career. From there his skills in writing custom software and working with complex data sets pushed him further towards programming, the area where he has focussed for most of the last ten years. As a senior software developer Michael has worked with a wide range of programming architectures and platforms including Unix, Linux, Windows, Mac OS 6.x – 10.x, SQL Server, DB2, Oracle, MySQL, PostreSQL, Java, Python, Pearl, PHP, C, C++, Visual Basic, ASP, .NET, C#, ASP.NET.

Some of his latest work includes writing the simulation engine for one of the most widely accredited medical simulations in Diabetes education, and leading the development on an e-learning solution used by numerous training departments within the pharmaceutical industry.


Josh Erickson, Data Analytics Engineer

Josh has a background in parallel computing, distributed systems and machine learning. He received his M.Sc. in Computer Science and B.SEng. from the University of Victoria. His thesis, titled ‘An Evaluation of Computational Methods for Data Prediction’, compares prediction accuracy and speed of common machine learning techniques and explores the impact of varying data set dimensions. Josh has been a primary designer and developer on a wide variety of software projects prior to joining Youneeq. Some of these include parallel video processing, distributed job queueing for near-field tsunami detection and impact assessment, and automated, unobtrusive management of end-users’ computers in a remote IT support environment.

Now a member of Youneeq, Josh has recently turned his focus to data mining and analytics. Primarily involved in research and development, Josh is responsible for building software that delivers insights and adds improvements to Youneeq’s services. Josh enjoys working with new technologies and building solutions that address challenging problems.

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Mark Pierce, Integration Specialist

Mark Pierce is a highly motivated developer with strong leadership skills and a desire to always improve the quality of the company offerings. A recent graduate of the Computer Science program at the University of Victoria; Mark excels in C#, Python, Java, SQL, and is ever expanding his repertoire of skills in the bleeding edge technologies that he works with on a daily basis. As an integration specialist for Youneeq he has built custom content presentations that are utilized on many leading digital publishing sites throughout North America.


Alex Smith, Integration Specialist

Alex received his B.Sc in Computing Science from Vancouver Island University in 2014. Along with his technical background, he brings digital media, design, and customer interaction skills to the team.

Alex has experience in a variety of areas, including web development, game development and database management, and enjoys exploring new techniques and technlogies. He has worked with many different platforms, such as MySQL, Cassandra, Java, C++, Scala, Ruby, and others.

Currently, he is focusing on functional programming techniques and investigating new ways to bring recommended content to customers.


Jamie Olson, Communications Director

Jamie is a graduate of the Applied Communication Program in Victoria, BC, and holds a Bachelor of Professional Arts with a Major in Communications from Athabasca University. He has over 15 years of cross-functional experience within communications related environments, beginning in 1999 as the Managing Editor of one of the first video game review sites on the web, Game-boyz. In that capacity, Jamie’s responsibilities included: establishing and maintaining relationships with software publishers; product distribution to writing staff; editing; and providing the website with fresh content on a daily basis. He also organized and coordinated staff meetings at key events with industry leaders such as: Sony, Microsoft, Nintendo, AMD, Intel and Sega. Moreover, Jamie brings a background in SEO and analytics, as the former Content Manager of Metamend Search Marketing. At Metamend, Jamie produced industry related articles, marketing materials and company blogs. He edited and published all content to the company web portal, participated in key meetings on company branding and directives and assisted with website maintenance.

Jamie has a passion for composing and recording music in his home studio, collecting music related gear, and loves spending time with his family. He`s an avid hockey fan, enjoys skiing, tennis and running in Vibrams.

Investment Opportunities

Predictive Analytics and Data mining is forecasted to be the primary investment and acquisition target for the next 5 years. Youneeq is experiencing strong growth in both revenues and customers.  We have an exceptional management team, defensible I.P, strong differentiation strategy and serving a growth market.

The company is IRAP approved, SRED eligible and have our Eligible Business Corporation status. This means we have excellent investment and R&D vehicles in place to ensure the long term viability of the solution and protect your investment.

Youneeq is also a member of the Microsoft Partner Network, BizSpark Program, Microsoft Developer Network, Amazon Web Services, Amazon and Windows Azure program.

Please direct all investment inquiries via email to

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